Lebron James- Haterade.

So Lebron James takes 85 years or so to decide which city he was going to move to... blah, blah, blah... he's now in Miami. So- i feel like in hopes of mending some deep wounds he left in the mists of his "decision"- he makes this video, in reaction to the press and loyal Cleveland fans, not expecting that they would bite right back!

This is the video that he debut released on his Twitter page:

So obviously hurt, and a little annoyed, and I'm sure pretty angry... Cleveland, Ohio debuts this video in response:









OUUUUUUU...BBBUURRRNN!!!!

So what do you thinkg- great come back? Or should Cleveland get over it already?

Ever, Ever, After!

So, I know there are some, but I was definitely not one of those little girls who didn't want to be a princess. In that sense, I am over joyed for Kate Middleton and Prince Williams on their recent engagement. Leave it to good ole Twitter to spread the news! Search ques of their names and "royal engagement" were in the top searched terms and no, it's not just tabloids talking this time, it is legit- with Princess Diana's ring and everything!

I love that the prince has chosen a humble girl, just like his mother, from a working class family with a good foundation and grounded background.

Rent The Runway!

So I have now discovered this AMAZING website- Rent the Runway! Not that I go anywhere that this website will often come in handy, but what a great idea! I really think that the women who came up with and are running this company are really on to something. So ladies- if you're ever headed out for a night on the town and don't want a dress to sit in your closet for years to come, just rent!

You've Got Mail- Effectively Writing E-mails and Memos

I am an avid Facebooker, Tweeter, and gmail user; but it is still one of the most annoying things when I receive a ton of emails in my inbox- even more when 2 out of 12 are actually worth my time.

I say this an an average, run-of-the-mill, new media user- imagine what a PR rep feels like every 15 minutes when all of their inboxes are full?

Their snail mail

their Gmail

their iPhone mail

their Facebook mail

their text mail

their tweet mail

and all the other mails that I can't even think of right now.

So golden rule is- when composing an e-mail (especially inner-office), a memo or such, be brief. Avoid rambling and/or extra topics.

Basically, stick to the point and let the rest of the office get on with their 2:30 pm coffee break.

However, when necessary communication arises, there are some points to

look out for in order to be effective.

• keep in mind the recipients of the message. Be courteous in doing such.
• keep all messages correct in spelling and grammar- it builds credibility.
• conciseness- like stated before, keep the message short and sweet.
• In short and sweet- include all information necessary for that particular message.
• be sure that all recipients are clear on the message’s intent and the like.

Another topic of concern, is language: not too formal, not to relaxed. Be as brief as possible, while still including all information needed. Not much more than:

subject line (Re: inner-office message)

salutation (Hello,)

First sentence or paragraph (intro to the point)

body of message (the point)

closing (Regards,)

A memo, on the other hand, is specific and straight to the point, as follows:

date: (11-12-10)

to: (Mr. so-and-so)

from: (Ms. so-and-so)

subject: (inner-office memo)

message: (clean up the coffee maker)

Done deal. Simple as that.

All these notes are from Public Relations Writing and Media Techniques by Dennis L. Wilcox.

Funnies.

So, aside from my work

- but along with the topics-

and along with the flow of today's news feed

here is some appropriate political humor that I happened to run across:

[God Bless America]

New Media and The Internet- a Bond is Created!

Internet’s New Media comes along with:

widespread broadband

cheap/free, online publishing tools

mobile devices

Writing on the internet is completely different then print or broadcast. When writing for an online audience there are a few golden rules to remember:

1. write the way you talk- internet is like a casual conversation, where as print is like a novel.

2. keep it to one page per concept- internet has some kind of lazy-power. Readers don’t want to wait for page 2 to load... and they move on.

3. use bullet points, graphs, visuals, photos

4. Don’t overuse hyperlinks in text- use hyperlinks, but don’t OVER USE hyperlinks.

All these notes are from Public Relations Writing and Media Techniques by Dennis L. Wilcox.

Love, Hate? or Just Love to Hate? And Other Stuff...

Pr Rep vs. Journalist- Communications love and hate relationship.

Come on now, let’s all share and play nicely in the sandbox.

-BUT FIRST-

THE EASY PART... SENDING NEWS:

Top ways to get news into media outlets are to:

e-mail them

send them to online newsrooms

electronic newswires

placement firms

BUT, Always remember the following tips when sending news online:

• Create a short document- readers don’t like to scroll. too much excersize.
• Use bullet points instead of sentences to express key issues
• Write a catchy and descriptive subject line, not just a line in the mix along with the rest of the world that says, “FOR IMMEDIATE RELEASE”
• Do no attach files unless requested due to online virus dangers
• Don’t let the receiver see the email addresses of all the reporters that the story was sent too.
• Do not leave grammatical/formatting errors- spell check! grammar and punctation check, EVERYTIME!

AND NOW FOR THE DRAMA...

PR vs. Journalists- Love Hate? or just Love to Hate?

Journalists views:

Journalists think Pr Representatives-

• work sloppy
• report biased
• get caught up in emotion, such as tabloids.

PR views:

PR Representatives think Journalist-

• are all about hype, not realistic
• don't do their homework on a subject
• nuisances

All these notes are from Public Relations Writing and Media Techniques by Dennis L. Wilcox.

TEN, STAT!

A blog's dashboard is like a report card.

In this you can find all things in reagrds in who, when and how often people have visited your site, which post is the most popular and how many comments were left for each.

I was surprised at how detailed the stats were for each post.

No generics here.

I need to become more familiar with all aspects of wordpress because for the longest I blogged with Blogspot (yes, I have now made the transistion to Wordpress) so now I am behind on the logistics.

Pray for me in my catching up process.

EIGHT, Lead Lab.

I learned a lot of specifics in the lead lab. I didn't enjoy it very much- unlike the other labs, the Lead Lab was quite boring- but I did learn a lot.

I always took leads as so generic, just three or so way to create one, and realized that there are such specifications when creating a lead, each which enhance a story in a differet way.

So this I learned AND it surprised me.

I would like to know everything about leads, because of my surprise in this educational lab, I realized that I don't know much when it comes to leads.

The very basic, actually.

SEVEN- Tweet, Tweet!

As an avid "tweeter", this assignment was one that was thoroughly enjoyable!

However, I definitely learned that Twitter is not as fun when it is required.

I found that when I tweet, up to 10 times a day on average, I include photos and links and random nothingness that most people couldn't care less about but that I find quite amusing.

But when it was an assignment I formed a rather reluctant attitude that I did not expect, feeling like I "had to" tweet some stuff and include some hash tags, etc.. like it was extra work.

I enjoyed being a part of the #COMM4333 list and was surprised to see how involved the class was in participating. Despite my reluctancy, seeing the class being so involved inspired me to to throw my two-cents in as well and grace my COMM4333 class with the presence of my tweets.

I would love to know more about the specifics of Twitter, in the case of using it professionally. Tips on a prefessional Twitter account may be helpful, as well.

Tweet on, readers. Tweet on.